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Blog - Holiday Prep

Holiday Hashtags For Your Craft Business

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If you’re using Instagram for your craft business this holiday season, make sure you’re doing it right! Use the right hashtags to get your items seen, liked and most of all purchased.

I am going to share a list of the best hashtags for the holidays below. These are hands down the best ones to use, as they are established and proven to have a lot of engagement. This means that people are searching and using these hashtags on Instagram already; and those people are your target market. Trust me, I know who your target market is.

You can use up to 30 in each of your posts, however, you want to only use the ones that are relevant to the item that you are posting. Avoid using hashtags that just sound good or are all about you. Not only do these tags not get you found by paying customers, but they may be completely irrelevant to your business. For example, I see a lot of craft business owners using hashtags like #silhouettecameo, #cricut, #etsy, #sahm, #entrepreneur, #crafting, and lots more. These tags are awesome; however, your customers aren’t searching for those type of hashtags at all. So don’t use them.

Remember, that in addition to having the right hashtags, there are other things that you should be doing. Each of your posts should have a call to action. This is a statement that you create to ask your customers to buy now. Your descriptions should also point the customer to your bio to find a link that leads to your shop. Some example calls to action that you can use are:

- Buy this now and get __%/$ off your order.
- Order today and receive your order within __ days.
- Would this make a great gift for someone you know? Buy it today!
- Life is short, get the ______ (whatever item you’re selling.)
- Black Friday deals won’t last forever, order now.

You get the picture, right? Okay, let’s get to the good stuff now. Remember that these hashtags are only suggestions for the upcoming holidays. You will notice that these are regular words that your customers may use when posting on Instagram themselves. That’s why these are the ones you need to be using to promote your products. Your customers already love them, they’re popular, and they get a lot of eyes every day.

BLACK FRIDAY: #blackfriday, #blackfriday2017, #blackfridaydeals, #blackfridaysale

SMALL BUSINESS SATURDAY: #shopsmall, #smallbizsat, #buylocal, #smallbiz, #shoplocal, #supportlocal
(TIP: Use the hashtag for your city as well if you’re offering local pickups.)

CYBER MONDAY: #cybermonday, #cybermondaydeals, #cybermondaysale

CHRISTMAS: #christmas2017, #christmasdecor, #christmasday, #christmaseve, #christmasparty, #christmasspirit, #christmasgift, #christmasmarket, #christmascheer, #christmaspresent, #christmassale, #christmasshopping, #christmasbaking, #christmasornaments, #santaclausiscomingtotown, #santacookies, #santaclaus, #santapictures, #santasacks, #santacam

HOLIDAY SEASON: #holidayseason, #holidayfun, #holidayparty, #holidaygifts, #holidaydecor, #holidayshopping, #holidaymode, #holidayvibes, #holidaybaking

OTHER FUN ONES: #underthetree, #showoffyourpjs, #alliwantforchristmasis, #letitsnow, #christmaslights, #mostwonderfultimeoftheyear, #tistheseason, #25daysofchristmas, elfontheshelf, #theelfiswatching, #familytime, #couponing, #etsyfinds, #buyhandmade

Comment below if you found this post helpful, and share your favorite hashtags with us!

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